Matthieu Cambounet APJC Sales Leader · Cloud, Data & GenAI Connect
Portrait of Matthieu Cambounet
Global Enterprise Sales Leader · Europe → China → APAC

Matthieu Cambounet

Building high-performing sales teams and closing large-scale deals and AI-driven transformation programs across cloud, data, and GenAI — based in Singapore as a Permanent Resident.

Singapore · Permanent Resident AWS Cloud · Data · GenAI EN · FR · 中文 25+ years international
APJC · AWS France → USA → China → Singapore
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0+ years

Enterprise sales leadership across Europe, China, and APJC — AWS, Apple, Lenovo, and SAP Business Objects.

$0M+

Incremental revenue generated in FY2025 by the APJC Win Room model I co-designed — structuring deals from $45M to $100M+.

0+ teams

Account teams orchestrated across APJC — coaching 30+ senior account managers and building 20+ FTE teams from scratch.

Integrity.

In markets where trust compounds and shortcuts don't, integrity is how deals get done.

About

Who I am

In markets where trust compounds and shortcuts don't, integrity is how deals get done.

Enterprise sales leader with 25+ years driving growth across APJC in cloud, data, and generative AI. My track record: entering new markets from scratch, building and leading high-performing sales teams, and earning CxO trust that converts into $100M+ committed investment decisions.

Today I lead AWS's APJC Strategic Accounts Win Room, coordinating 200+ account teams and generating $400M+ incremental revenue on greenfield accounts — while scaling GenAI go-to-market motions across the region.

I'm also a founder of two startups in China (one successful exit) — an entrepreneurial edge I apply to team building, momentum, and disciplined execution. A Singapore Permanent Resident, I work across English, French, and Chinese.

Great leadership skills and awesome friend
LinkedIn recommendation

How I lead

Builder · Coach · Orchestrator

Builder

Sales teams built from zero in new markets — a 20+ FTE APAC manufacturing & retail vertical at Lenovo, a 10-person systems engineering team at Apple Greater China.

Coach

Executive-level coaching for 30+ senior account managers — pipeline-conversion discipline that lifts deal quality across an entire regional portfolio.

Orchestrator

200+ account teams aligned into one Win Room motion across APJC — $400M+ incremental revenue generated in a single year.

My journey

1996 — Now
2025 – Now

AWS · APJC Strategic Accounts Win Room Leader

Leading regional strategic deal execution across APJC: co-designed the Win Room model uniting 200+ account teams — $400M+ incremental revenue in FY2025 — while scaling GenAI go-to-market motions and coaching 30+ senior account managers.

Singapore
2022 – 2025

AWS · Global Account Sales Lead

Owned two of ASEAN's largest strategic accounts: converted a 3-year cloud & GenAI roadmap into $100M+ multi-year committed spend, and grew a major Philippine conglomerate's account revenue 150% through executive engagement.

Singapore
2014 – 2022

Lenovo · Global Accounts & Sales Director

From global accounts in Paris to building Lenovo's APAC manufacturing & retail business from the ground up: 300% YoY growth in Southeast Asia, $90M+ TCV in year one, and a $45M HPC win with a leading Japanese automotive manufacturer.

France Singapore
2006 – 2014

Founder · Two Startups in Beijing

Co-founded Red.Travel — scaled revenue 3x every 6 months, grew to 15 employees, successful exit in 2014 — and Crystal Asia, a creative agency serving international clients and foreign-government entities in China.

China
2002 – 2014

Apple · France and Greater China

From technical lead on one of Apple's largest global HPC deployments (1,100 servers) in Paris, to building a 10-person SE team in Greater China, to enterprise sales leadership across 120+ accounts with 150% YoY growth.

France China
1996 – 2002

Early foundation · USA and France

Software and consulting roots: Interplay Entertainment in California, enterprise systems integration at SoftLab (BMW Group), and enterprise analytics & BI pre-sales at SAP Business Objects in Paris.

USA France

Focus areas

What drives me
Strategic AccountsLarge-Deal Structuring $45M–$100M+Generative AICxO & Board EngagementNew Market EntryP&L OwnershipTeam Building & CoachingIntegrityMulti-Country Deal OrchestrationPipeline GovernanceCloud & Data GTMPartner Ecosystems Strategic AccountsLarge-Deal Structuring $45M–$100M+Generative AICxO & Board EngagementNew Market EntryP&L OwnershipTeam Building & CoachingIntegrityMulti-Country Deal OrchestrationPipeline GovernanceCloud & Data GTMPartner Ecosystems
AWSAppleLenovoSAP Business ObjectsFranceUSAChinaSingaporeASEANAPACAPJCEnglish · Français · 中文 AWSAppleLenovoSAP Business ObjectsFranceUSAChinaSingaporeASEANAPACAPJCEnglish · Français · 中文
Let's connect

Building what's next, together.

Whether it's a strategic partnership, a large-scale transformation program, or a conversation about enterprise growth in APJC — I'd love to hear from you.

Reach out on LinkedIn